Challenge --
Documentary Video 1
A preeminent ballet company in San Francisco and another in New England combined forces to create a unique version of The Nutcracker. Project leaders wanted to document the birth of the American Nutcracker for future PBS fundraising as well as create VNRs for yearly release.
Solution --
Documentary video and video new release:
Nareka worked for six months on both sides of the continent capturing the creation of a "natural" approach to The Nutcracker. We worked with the artistic director, set and costume designers as they transformed a traditional ballet into one which is uniquely American complete with historical luminaries. The narration of the documentary was comprised of the combined voices of those interviewed. Close collaboration with the client's PR firm helped us create effective video news releases and campaign collateral.
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